Designed by Marcel Buerkle | Country: South Africa
Designed by Marcel Buerkle | Country: South Africa
Designed by Tiffany Shih | Country: United States
“This is a concept for a “RePackaging” assignment in which I chose to repackage bras. The packaging was inspired by a KBG commercial in which a young man asks how to tell his girlfriend’s breast size. The answer was to simply relate them to a piece of fruit: “Are they apples, oranges, or grapefruits?”
I thought it was a hilariously cute ad and decided to create a line of bras whose packaging corresponded with the appropriate fruit sizes. A cups are apples and B cups are oranges and etc. Since the concept was very “fruity” in nature, the dingy hangers that lingerie normally came with seemed no longer appropriate as I wanted something light and playful.”
An interesting pill packaging concept designed by Moon Sun-Hee.
More pics at: TheDieline.com: Package Design: Medi Flower